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“Convex presented us with a compelling proposition and exceeded our expectations at every step. We are absolutely delighted with the outcome”

James Mitchell, Founder & Managing Director

Deal Value: €30m

SportsBikeShop | September 2015

Convex Capital originated, led, structured and completed the sale of to POLO Motorrad und Sportswear GmbH, a leading European multi-channel retailer of motorcycle accessories backed by Equistone Partners Europe, in a deal which values the business at €30m.

SportsBikeShop was founded in 2005 by James Mitchell and has since become the UK’s No. 1 online retailer of motorcycle accessories, having grown rapidly in recent years as customers move away from traditional bricks and mortar competition to specialist online retailers. James Mitchell will remain in his post as Managing Director post transaction, retaining responsibility for the Company’s British activities and will also support the Group’s e-commerce activities.

Convex Capital structured a deal which valued the business at over 10x EBITDA and delivered over 90% of the consideration on completion.

The Convex difference: identifying a highly acquisitive strategic buyer and running a process which ensured delivery of the transaction within 5 weeks

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